IMPLEMENTING SUSTAINABLE TRANSPORTATION SOLUTIONS IN LOGISTICS: THE OPPORTUNITIES AND DIFFICULTIES FACED

Abstract

The logistics industry is a major contributor to global carbon emissions, therefore adopting sustainable transport solutions is essential.  The opportunities and difficulties of integrating sustainable mobility solutions into logistics are examined in this study.  Secondary data from academic literature, industry reports, and case studies were examined using a qualitative research methodology.  The results show that environmentally friendly transportation improves corporate reputation, cost-effectiveness, regulatory compliance, and environmental preservation.  However, high upfront investment costs, inadequate infrastructure, and ambiguous rules are barriers to broader implementation. At the same time, innovative company strategies, tax breaks, and environmentally friendly technologies offer logistics options.  Therefore, governments and industry participants must work together strategically and provide legislative incentives to address these issues.  This study adds to the expanding discourse on sustainable logistics by offering significant suggestions to businesses and decision-makers to expedite the incorporation of sustainable mobility into logistics operations.