GARAFONOVA, O.; ZHOSAN, H.; MARHASOVA , V.; TKALENKO , N.; TRUKHACHOVA , K. . MATRIX METHOD OF COMPETITIVE ANALYSIS OF THE RESULTS OF ECONOMIC ACTIVITY OF HOSPITALITY ENTERPRISES IN THE CONDITIONS OF STRATEGIZATION AND DIGITAL TRANSFORMATION. Management Theory and Studies for Rural Business and Infrastructure Development, [S. l.], v. 43, n. 2, p. 237–248, 2021. DOI: 10.15544/mts.2021.20. Disponível em: https://ejournals.vdu.lt/index.php/mtsrbid/article/view/2355. Acesso em: 28 mar. 2024.