MUCHUU, B. KEY DRIVERS OF BRAND EQUITY IN FAST FOOD BUSINESSES. A CASE OF KITWE DISTRICT . Management Theory and Studies for Rural Business and Infrastructure Development, [S. l.], v. 46, n. 3, p. 419–433, 2024. DOI: 10.15544/mts.2024.39. Disponível em: https://ejournals.vdu.lt/index.php/mtsrbid/article/view/6194. Acesso em: 19 apr. 2025.